White House Sets New Limits on Junk Food Ads in Schools

Part of First Lady Michelle Obama's "Let's Move" initiative

By Denver Nicks @DenverNicksFeb. 25, 2014

The Obama administration laid out new restrictions on the marketing of junk food and sugary drinks in schools on Tuesday.

The new rules from the White House and the Department of Agriculture prohibit advertisements for unhealthy foods on school campuses during the school day, including sugary drinks that account for 90 percent of such ads in school. An ad for regular Coca-Cola, for example, would be banned from appearing on a scoreboard at a high school football game, though ads for Diet Coke and Dasani water, owned by the same company, would be allowed. Junk food ads like a Coca-Cola scoreboard would be phased out under the new rules and would not have to be replaced overnight.

“The idea here is simple—our classrooms should be healthy places where kids aren’t bombarded with ads for junk food,” First Lady Michelle Obama said in a statement. “Because when parents are working hard to teach their kids healthy habits at home, their work shouldn’t be undone by unhealthy messages at school.”

Read more:

http://swampland.time.com/2014/02/25/whi.../#ixzz2uMSuZQJl

In our brave new world,

junk food for the body = bad

junk food for the mind = good

Quote: algernonpj wrote in post #2

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In our brave new world,

junk food for the body = bad

junk food for the mind = good

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Quote: Frank Cannon wrote in post #3

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Maybe it is just me, but why is there any advertising at any school?

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Zitat

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Financially struggling schools nationwide are increasing the volume of advertising that children see in the halls, at football games and even on their report cards.
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School administrators say that with a public unwilling to adequately fund K-12 education, they're obligated to find new ways to keep teachers in classrooms.

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http://usatoday30.usatoday.com/news/educ...ools/55366346/1