"CBS Sports rejected an ad for Windermere Real Estate that was supposed to run on 9-11.
But here’s why this will make, as Glenn Beck says, “blood shoot out of your eyeballs.” The ad was rejected because it was considered too political. Why? It featured a little 4-year-old girl reciting the Pledge of Allegiance.
It was recorded to coincide with an advertising campaign geared towards rodeo. That event was part of what’s called the Wrangler Champions of Rodeo, an offshoot of the regular PRCA circuit, featuring some of the most famous and best competitors. It’s designed to beef up additional interest in the sport. It’s being nationally televised, and this was a local ad that was tied to that campaign.
Windermere officials and PS Media of Tri-Cities (who produced it) are baffled as to why CBS chose to reject the ad as too political. It doesn’t contain ANY party affiliation or additional message – just the Pledge. PS Media provides lots of radio and television ads for our stations, and has done so for years, and it was a well done project.
A CBS official named Jordan Bradley had said in an e-mail that the ad was rejected because it was political in nature.
Hmmm. Let’s see. Rodeo, 9-11, Patriots Day, and the Pledge of Allegiance? They go hand in hand. Maybe, and this is a stretch, they could argue that in other types of programming, but rodeo? And when is the Pledge considered political? Guess CBS thinks we’re being “too” patriotic.
Feel free to let CBS Sports know what YOU think of this action, by shooting them an email. Here’s the address:
pr@cbssports.com
Or you can contact their corporate headquarters at 1-212-975-4321. Make sure to tell them it’s about CBS Sports rejecting the Windermere local Tri-Cities market ad with the little girl reciting the Pledge of Allegiance. Tell them CBS Sports said it was “too political.”
Go to the link if you are a crypto-Fascist and wish to see this adorable little girl recite the...the...pledge ( I shudder) (31 secs).
202 years ago this week, First Lady Dolly Madison saved the famous portrait of George Washington from the White House during the War of 1812. If it happened today, Obama would probably save his golf clubs!~~FB comment
Quote: algernonpj wrote in post #2I suspect that the Pledge of Allegiance was not 'too political' but 'too patriotic', 'too nationalistic', and 'potentially xenophobic'.
CBS no doubt does not want to be guilty of encouraging potential domestic terrorists (as defined by the DHS).
agreed, the correct word is patriotic.
patriotism is gauche
******************* “You have no responsibility to live up to what other people think you ought to accomplish. I have no responsibility to be like they expect me to be. It's their mistake, not my failing.” ¯ Richard P. Feynman